Strategic Enrollment Management Plan 2016-2019 – STATUS UPDATE
Recruitment
Coverage: Starts from the first point of contact to the point of acceptance at Bergen.
Accountability Leaders:Dean of Enrollment Services;Managing Director of Admissions and International Student Center; Managing Director of Public Relations & Director of Financial Aid.
Goals
Target Population
Strategies
Increase number of inquiries
Increase conversion rate of inquiries to applications
Increase conversion rate of applicants to admits
Increase number of international students and other visa (i.e., H1, E2) holders
Develop an “operational” check list for recruitment and process to hand over the newly admitted students to the Onboarding Team
Recent high school graduates
Individuals enrolled in approved GED programs
Young adults 24 and younger
Adults who are 55+
Service members – Veterans
Student visa and other visa (i.e., H1, E2) holders
Transfer students
Students enrolled in Continuing Education programs
Increase Bergen’s outreach to the local high schools and junior high schools
Open houses/Information night for returning adults; other special events focused on returning adults
Financial Aid workshops at local high schools and Financial Aid Completion Night Events for students and parents; develop a web-based tutorial
Highlight the Eligible Career Pathways Program to non-high school graduates who meets the eligibility for the program
Recruit recent high school graduates who did not enroll in a college
Connect all veterans with the Veteran’s Affairs Office
Promote Weekend College – concentrate around the Meadowlands campus
Maximize the campus resource of EOF, NJSTARS and Veteran’s Affairs to convert applicants into enrolled students
OnBoarding
Coverage: Starts from the first point of contact to the point of acceptance at Bergen.
Accountability Leaders:Dean of Enrollment Services;Managing Director of Admissions and International Student Center; Managing Director of Public Relations & Director of Financial Aid.
Goals
Target Population
Strategies
Increase conversion rate of admitted applicants to registered students
Increase completion of Online Student Orientation by newly admitted students
All new students will have individualized Graduation Plan entered in Colleague Student Plan module
Increase recruitment and enrollment of Stop-Outs
Increase completion of financial aid application two weeks before the first day of classes
Develop an “operational” check list for an onboarding process and a process for handing over a cohort of students to the Retention Team
Newly admitted students
All Bergen student – both FT and PT, who completed less than 15 college level credits
Stop-Outs with less than 15 college level credits
Transfer students with 15 or less college level credits
Identify admitted students who are most likely to matriculate at Bergen
Establish a sense of community with newly admitted applicants through effective communication, academic and social activities
Market and provide placement test preps
Complete Student Planning for all new credit students through individual or group advising
Welcome communication from department chairs or programs coordinators to their new students
Offer special registration days for newly admitted students; develop a tentative class schedules for the first year
Work closely with Financial Aid to assist newly admitted students in timely completion of financial aid application, including documents for verification
Career Night (or workshops) for newly admitted students
Create block schedule options to meet the needs of working students
Retention
Coverage: Starts from the 16 college-level credit hours to completion of 50 college-level credit hours.
Accountability Leaders:Dean of Enrollment Services; Dean of Student Support Services; Executive Assistant to VPSA; Associate Dean of Student Success and Completion; VPAA ; & VPSA
Goals
Target Population
Strategies
Steadily increase student retention in support of the College’s strategic goals
Increase student satisfaction with registration
Increase student satisfaction with academic advising and counseling
Reduce # of students put on academic probation, suspension and dismissal
Ensure at least, one face-to-face contact with advisor or counselor to review each student’s Graduation Plan in Student Plan module
Increase number of re-admits
Increase/promote need-based financial aid opportunities to reduce the gap
Develop an “operational” check list for enhancing registration, advising/counseling, and process for handing over a cohort of students over to the Completion Team
Currently enrolled students
Visiting students
Previously enrolled Bergen students (Stop-Outs)
Transfer students with over 15 college level credit hours
A rolling three year “preliminary” academic class schedules are created and available online
Summer schedule is available online by first day of spring semester
Enhance co-curricular and extra-curricular activities to strengthen students’ engagement with Bergen
Increase the # of students who register for the following semester prior to the conclusion of a semester via multi-prong outreaches
Streamline registration process for visiting students
Work closely with the College’s Foundation to establish a continuously supported pool of emergency fund that is distributed by the VPSA
Conduct an in-depth analysis of class schedule to determine whether courses are offered to accommodate scheduling needs of working students
Completion
Coverage: Starts from 50 college level credits to program completion.
Accountability Leaders:Executive Assistant to VPSA; Dean of Student Affairs at Ciarco Center; Associate Dean of Student Success and Completion; & Dean of Student Support Services.
Goals
Target Population
Strategies
Increase number of students who graduate within three years
Continue to expand Project Graduation
Have all students with 50+ college level credits have a completed degree audit
Develop an “operational” check list for the Completion Team, and provide a list of graduates to Alumni Relations
All currently enrolled students with 50+ college level credits
All inactive students who accumulated 50+ college level credits
Conduct a comprehensive academic progress evaluation of students with 50+ college level credits to assess whether each student is on track and has a clear path to completing their program at Bergen
Identify clear pathways that help students to complete on time
Reach out to Bergen Stop-Outs with 50+ credits – Bring these students back to the College
Provide career workshops and/or internship (if possible, paid) opportunities
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